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Only helpful stuff
Free Marketing Tips and Insights for Small Business Owners
Local online marketing tips, advice and insights for growing your small business, and increasing your reach in Surrey. Full of helpful advice. No rubbish.


The five-minute website update that helps AI find your business
If you’ve been hearing more about businesses showing up in AI search lately - ChatGPT, Claude, Perplexity, Google’s AI overviews - and wondering whether any of it affects your small business, the answer is: yes, a bit, and there’s one simple thing you can do about it right now. With the help of AI. Schema markup And it’s one of the things I add to every website I work on. What is schema markup? Schema markup is a small piece of code - you don’t need to understand it or write


What should a website refresh actually include?
“Just send me your words and I’ll drop them into the new pages.” Five words said by your website developer when building your website. Sounds like the hard part is on their side, doesn’t it? It’s not. The words are the hard part. At least for anyone who wants enquiries from their website. Writing copy that makes sense to Google, speaks to the right people, and actually convinces someone to get in touch - that’s not a five-minute job. That’s the whole job. But when a developer


Why is my website not getting enquiries? (And it’s not what you think)
Your website looks good. So why isn’t it getting you enquiries? Here’s the missing layer that almost every small business website needs.


The dos and don'ts of writing website wording that actually works for your small business
Crafting the right website wording is crucial for small business owners looking to attract customers and drive conversions. Your website is often the first interaction potential customers have with your brand, so it’s essential to get it right.


Should I use a website builder or hire a web developer? (Here's the honest answer)
When it comes to creating a website for your small business, one of the most important decisions you'll face is whether to use a website builder or hire a professional developer. This choice can significantly impact your budget, the functionality of your website, and ultimately, your business's online success.


Seven key lessons from my first year running The Marketing Launch
It’s hard to believe, but my marketing consultancy has officially been up and running for a whole year. Over the past 12 months, I’ve worked with almost 50 small business owners, helping them improve their online presence through websites, social media strategies, and SEO. As I reflect on this milestone, I want to share some important lessons I’ve learned that can help small business owners build their brands and succeed online.


Four simple ideas to get your small business noticed online
Are you struggling to get your small business noticed online? Having a strong online presence is essential for attracting customers and growing your business. Whether you're just starting out or looking to improve your current visibility, these four simple steps can help you stand out and increase your chances of success.


How do I get a website for my small business? A simple guide to domains hosting and website builders
If you're a small business owner and feel lost in the sea of tech jargon like "website domains," "hosting," "website builders," and "email hosting," don't worry—you're not alone! Building an online presence for your business can be confusing, but understanding the basics will help you get started. Read on for a simple guide to websites for small business owners.


Which website platform is best for my small business?
When it comes to creating a website for your small business, selecting the right web builder and platform is crucial. Let’s explore some of the top options to help you make an informed decision.
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